A common trend we see from top level pharmacies
As pharmacy accountants and bank panel valuers we see a variety of businesses, all with different systems that make up their finance function. Furthermore, each finance function has varying degrees of complexity and competency. As we do a lot of valuations over the course of a year we see financial reports in a whole variety of states.
How to beat the big boys.......an US experience
I was recently reading an article by blogger Lana Bandoim, a freelance health tech and science writer from Indiana USA. It was all about US independent pharmacy owners competing against the likes of CVS Health, Walgreens, Rite Aid Pharmacy and Amazon.
To brand or not to brand
The topic of branding is a common one. What brand performs the best? Should I change brands? Should I brand at all?
There is a lot of discussion on this topic. I aim to delve into this topic in a bit of detail, but before I go on, let me declare I am a true independent party. I have no alliances to any brand or any wholesaler.
Peak Strategies Marketing Tribe- Chapter One: Kick Starting Your Marketing Plan
Social media, blog, events, campaigns etc. as a pharmacy owner these phrases might overwhelm or maybe excite you! Either way you have come to the right place. This year we will be sending fortnightly content to your inbox in relation to marketing. Tips, tricks and suggestions on how to market your pharmacy effectively.
So, let’s begin! This week we are starting from the very beginning, marketing plans.