community engagement

End the Doctor vs Pharmacy Turf War

End the Doctor vs Pharmacy Turf War

Collaboration between pharmacies and doctors is a truly undervalued resource in the world of pharmacy. In my opinion, I see it as one of the greatest opportunities.

Am I right to say that both professions exist for the same purpose and that is to improve the health of the local community? They see the same patients and both businesses have premises in the same local communities. It seems like a logical commercial advantage for both businesses to interact more closely together.

What value is your pharmacy adding to the community?

What value is your pharmacy adding to the community?

Is your pharmacy adding value to your community?

Well what a silly question!  I assume there might even be some eye rolls reading this. However I am actually asking just that.

Before working for Peak Strategies I had no experience with pharmacies other than being a customer. I would visit pharmacies to either fill a prescription or to buy something for my runny nose.