Why, hello!
It’s Sarah, I am back from my hiatus from the Peak Family. I am so grateful to have spent the last eight months with my beautiful little baby boy, Harry!
Whilst navigating being a first-time mum, I relied heavily on pharmacies A LOT. I never forget the feeling of leaving the hospital with bubs in tow, realising that I am suddenly responsible for keeping this little possum alive. That overwhelming thought of oh no, what now!?! Therefore, as any new parent does, I began to Google who is in my local area will help me with this important task. The number one tip I read was finding a baby health nurse, local GP, and knowing the different pharmacies in your immediate area (with their opening times). So, I did just that.
In my first few weeks of motherhood, I realised how important the research above was. I felt as though I was doing a crash course about baby health. To adjust to this new normal, I reached out to my healthcare support unit quite regularly. Which brings me to why I am writing this blog! Even when I was changing nappies and avoiding spit up, I was thinking about pharmacy marketing 😉
One night my anxiety had risen to an all-time high regarding Harry’s tummy (to which I discovered that a pharmacy might be able to help with some drops) and decided to head to my local pharmacy. I waited for hubby to come home, and I jumped in the car to go for a quick chat. I had been visiting a pharmacy that was close to home where I did my food shopping and was planning to swing by there.
However, on the way I pass two other pharmacies and one of those pharmacies has a huge sign advertising that they are baby health experts. On this drive the sign caught my eye and I impulsively parked in front of the pharmacy and ran inside to chat. I thought that since this was a clear service offering for the pharmacy that they would be able to answer my questions.